FOR IMMEDIATE RELEASE
THE PENTHOUSE BOOTH AT STOREROTICA SHOW WILL BE A “ONE STOP SHOP ” FOR BUYERS
The First Ever Branded Booth Will Feature Penthouse Shoes, Lingerie, Jewelry, Toys and Swimwear
(Boca Raton, FL – August 23, 2007) The first-ever Penthouse-branded booth featuring the top 5 PMGI licensees will be open for business at the StorErotica show in Las Vegas at Mandalay Bay’s Islander Ballroom, located in the North Convention Hall, Booth #’s 27-30 and 41-44. The show, which commences on August 27th and closes on August 29th will feature the new 2008 lines of Penthouse Shoes by Ellie, Penthouse Lingerie by Coquette, Penthouse Jewelry by Body Vibe, Penthouse Toys by Topco and Penthouse Swimwear by Diva Bikinis.
Additionally, Heather Vandeven, the Penthouse Pet of the Year 2007 and Krista Ayne, the Penthouse Pet of the Year Runner-Up 2007 will be making Special Appearances each day of the show at the Penthouse booth. The Pets will sign autographs, pose for pictures and will model items from each respective Penthouse-branded line. Show times are as follows: Monday, August 27th – 5pm to 8pm, Tuesday, August 28th – 3pm to 8pm and Wednesday, August 29th – 3pm to 8pm.
“Having an integrated licensing presence at StorErotica makes sense for the brand,” says Amanda Byrd, Penthouse Director of Licensing. “It gives retailers the convenience of finding our products ‘under one roof,’ while unifying our message at the same time.”
About Penthouse Media Group Inc.
Globally recognized as the premier adult entertainment and lifestyle brand, Penthouse Media Group Inc. is the largest adult entertainment company in the world. The company operates numerous social networking and adult entertainment Web sites and provides adult video entertainment, as well as Penthouse TV and a broad array of products and services via its numerous national and international licensees. Penthouse Media Group also publishes and distributes Penthouse Magazine and a widely circulated group of sister publications in countries throughout the world.
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For more information on a Penthouse licensee, or to schedule an interview, please contact:
For Penthouse Media Group Inc.
Kathleen Berzon
561.912.7034, or: kberzon@pmgi.com